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Fabric pattern has always been the most competitive core element in the textile industry chain. How to make fabric pattern become our core competitiveness? Suzhou Shiyao Textile Co., Ltd., located in Shengzedong Textile City, gave its own answer.
Since its establishment in 2016, the company has successfully applied for more than 150 fabric pattern copyrights, which has also become a strong backing for the high-quality development of the company.
Walking into Suzhou Shiyao Textile Co., Ltd., in addition to various patterns of fabrics, you will be attracted by the certificates on two walls. These are the copyright certificates of fabric patterns.
Speaking of these certificates, Lei Guixiang, general manager of Shiyao Textile, is very proud. He said: “Behind every certificate is the wisdom, inspiration and sweat of our R&D team." Shiyao Textile mainly produces polyester home textile fabrics. Taking characteristic patterns as a selling point, applying for the copyright of fabric patterns is the most powerful protection for their creative achievements.
Can plagiarism be prevented by applying for copyright? The answer is no, but copyright will provide a legal basis for companies to protect their rights.
In the course of its operations, Shiyao Textile has encountered plagiarism from other companies many times. According to Lei Guixiang, the company successfully resolved an infringement incident through legal channels last year. "In the patterns that we sold hot, they copied them directly. After we discovered them, we were mediating for the first time, but they continued to copy. After the second discovery, we firmly followed the legal approach. Finally, The court sentenced the other party to destroy the infringing articles and pay Shiyao Textile 100,000 yuan."
Shiyao Textile is just a microcosm of the copyright work carried out by Shengzedong Textile City. In recent years, as a copyright demonstration park in Jiangsu Province, Shengzedong Textile City has established a complete copyright management system, designated a dedicated person to be responsible for copyright work, carried out copyright training on a regular basis, and increased copyright awareness year by year. "Because there are more companies settled in, we use daily activities, such as matchmaking, exhibitions, including static exhibitions set up in our venues, to promote our copyright use to merchants and enhance their protection of intellectual property rights." Shengzedong Textile City Copyright The related staff of the workstation said.
At present, Dongfang City has gathered 780 enterprises and has many national, provincial and municipal copyright demonstration units. Among them, Taihuxue was awarded the Jiangsu Province Copyright Demonstration Unit in 2016, and Sang Shang was approved by the Suzhou Municipal Copyright Demonstration Unit Project in 2018. Jiu Kai was awarded the Jiangsu Provincial Copyright Demonstration Unit in 2018 and the National Copyright Demonstration Unit in 2020. As of November 2021, the copyright workstation of Shengzedong Textile City has newly discovered about 16 enterprises with copyright application needs, and submitted a total of 4248 applications. It is worth noting that Shangjiukai, Taihuxue, and Huajia Silk are outstanding copyright works in 2021. Transform key cultivation projects.
Relevant staff said that in the future, the copyright workstation of Shengzedong Textile City will further improve the copyright service system and serve merchants with higher quality. "For some companies that are not convenient for door-to-door consultation, next year we will consider going door-to-door to promote copyright knowledge to them, telling companies the specific application process and operation methods. If some companies are really inconvenient, we will also provide application services on behalf of them. "
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